Privancy Policy
Privacy Policy
This privacy policy explains how TBS Swiss GmbH, Kupfenstrasse 44, 8722 Kaltbrunn (hereinafter referred to as "TBS"), processes personal data in connection with its digital offerings, particularly on the website www.tbs-swiss.com in the context of customer support, in e-commerce, as well as on social media. It is aimed at all visitors to our digital offerings, interested parties, customers, and business partners.
The processing of personal data is carried out in compliance with the Swiss Data Protection Act (DSG), the Data Protection Ordinance (DSV), and, where applicable, the EU General Data Protection Regulation (GDPR).
2. Responsible Party
TBS Swiss GmbH
Kupfenstrasse 44
8722 Kaltbrunn
Switzerland
Email: info@tbs-swiss.com
3. Collected Data Categories
We process the following types of data:
- Master data (e.g., name, address, email, phone number)
- Communication data (e.g., correspondence, chat content)
- Contract data (e.g., order information, payment data)
- Usage data (e.g., IP address, device information, log files, cookies)
- Marketing data (e.g., open and click rates, interests)
- Social media data (e.g., profile information when interacting through platforms like Facebook or Instagram)
4. Purposes of Data Processing
Your data will be processed for the following purposes:
- For the provision and improvement of the website and online services
- For communication and processing of inquiries
- For the execution and processing of contracts
- For the optimization of marketing measures
- For the analysis of user behavior (e.g., through Google Analytics, Hotjar)
- For managing customer relationships (CRM, e.g., via HubSpot)
- For appointment scheduling, newsletter distribution, comment function
5. Legal Foundations
The processing is based on:
- Your consent (e.g., newsletter, tracking)
- For the fulfillment of the contract or the implementation of pre-contractual measures
- Due to our legitimate interest (e.g., IT security, advertising, optimization)
- To fulfill legal obligations
6. Use of External Services
6.1 ERP & CRM Systems
- Odoo (ERP system, data processing for handling internal business processes)
6.3 Web Analytics & Marketing
- Google Analytics & Tag Manager
- Google Ads & Conversion Tracking
- Google Remarketing
- Hotjar (User Behavior, UX Optimization)
- Facebook Pixel & Facebook Ads
- LinkedIn Pixel
6.4 Social Media
When accessing our content through Facebook, Instagram, YouTube, LinkedIn, and WhatsApp, the privacy policies of these providers also apply. Data (e.g., IP addresses, interactions, likes) may be processed there and possibly linked to a user profile.
Note: When actively using (e.g., messenger services or comments), the terms of use and privacy policies of the respective platform also apply.
7. Cookies & Tracking Technologies
We use cookies and similar technologies. These are used for recognition, analysis, and personalization of content. Through our Cookie Preference Center, you can revoke or adjust your consent at any time.
8. Data sharing with third parties
A transfer occurs only:
- to commissioned service providers (processors)
- within the framework of legal obligations
- for the enforcement of legal claims
- with your explicit consent
Transmission to third countries (e.g., USA) only occurs in compliance with legal requirements (e.g., through standard contractual clauses).
9. Storage Duration
Personal data is stored only as long as necessary for the respective purpose or as required by legal retention obligations. After that, it is deleted or anonymized.
10. Your Rights
You have the following rights:
- Right to Information
- Right to Correction
- Right to Deletion
- Right to restriction of processing
- Right to data portability
- Right to withdraw granted consents
- Right to object to certain processing
- Right to lodge a complaint with the competent supervisory authority (EDÖB)
Please direct inquiries to: info@tbs-swiss.com
11. Data Security
We implement appropriate technical and organizational security measures, such as SSL encryption, access controls, and data protection training for employees. However, absolute security cannot be guaranteed. Data transmission is at your own risk.
12. Changes to the Privacy Policy
TBS Swiss GmbH reserves the right to modify this privacy policy at any time. The version published on the website shall apply.